
Why Gold Imports Tripled in October 2025 & What That Means for Indian Investors
November 28, 2025Gold vs Silver: Indian Investor Allocation Explained

A visual comparison of gold and silver as preferred investment assets among Indian investors.
Gold vs Silver in December 2025: Where Are Indian Investors Placing Their Money Before Year-End? December 2025 and the Evolving Indian Bullion Outlook
December has long been a defining month for bullion decision-making in India, and in 2025 this importance has only intensified. With global markets navigating geopolitical tensions, currency fluctuations, and expectations of monetary easing, Indian investors are reassessing the role of precious metals before closing the calendar year. At institutions like Shree Ambica Touch, established in 1973, such periods are traditionally viewed not as moments of speculation but as phases of strategic positioning grounded in long-term market understanding.
December has long been a defining month for bullion decision-making in India, and in 2025 this importance has only intensified. With global markets navigating geopolitical tensions, currency fluctuations, and expectations of monetary easing, Indian investors are reassessing the role of precious metals before closing the calendar year. At institutions like Shree Ambica Touch, established in 1973, such periods are traditionally viewed not as moments of speculation but as phases of strategic positioning grounded in long-term market understanding.
Gold in 2025: Reinforcing Its Role as India’s Wealth Preserver
Gold’s performance in 2025 has reaffirmed its position as the cornerstone of Indian wealth preservation. Reports published by The Economic Times and Reuters indicate that gold prices have delivered over 60 percent year-to-date returns globally, with Indian prices reaching historic highs due to a combination of international demand and currency impact. For Indian households and institutional buyers, gold continues to represent stability in uncertain macroeconomic conditions.
From the perspective of legacy bullion houses such as Shree Ambica Touch, gold’s relevance lies not in short-term price movements but in its ability to protect purchasing power across cycles. This philosophy, shaped over decades of bullion market participation, continues to guide investor behaviour in December, when capital protection takes precedence over aggressive risk-taking.
Silver’s 2025 Surge and the Industrial Demand Shift
Silver has emerged as the standout performer of 2025, with price momentum significantly outpacing gold in percentage terms. As reported by Bloomberg and CNBC TV18, silver prices have more than doubled during the year, driven largely by industrial demand from renewable energy, electric vehicles, and electronics manufacturing. This structural demand has altered silver’s traditional positioning in Indian portfolios.
Indian bullion market data referenced by Moneycontrol highlights growing retail and institutional interest in silver as both a precious metal and a growth-linked commodity. At Shree Ambica Touch, such trends are viewed through a long-term lens, recognising that silver’s volatility must be balanced with disciplined allocation rather than impulse-driven accumulation.
Rupee Movement and Its Impact on Domestic Bullion Prices
Domestic bullion pricing in India during December 2025 has been strongly influenced by the Indian rupee’s performance against the US dollar. Analysis from Business Standard and Reserve Bank of India commentary confirms that rupee depreciation has raised landed bullion costs, keeping gold and silver prices elevated even when international prices consolidate.
For seasoned market participants, this currency dynamic underscores an important lesson: waiting for sharp price corrections in December can often be counterproductive when structural currency pressures persist. This insight, refined over decades of bullion trading experience, continues to shape buying strategies at established firms such as Shree Ambica Touch.
How Indian Investors Are Allocating Before Year-End
Investor behaviour heading into year-end reflects a clear distinction in intent. Gold remains the preferred choice for long-term security, wedding-related demand, and balance-sheet stability, while silver is increasingly being used as a tactical allocation aimed at future growth. Data published by AMFI and Morningstar India shows rising participation in silver-linked instruments alongside steady physical gold demand.
Rather than choosing one metal over the other, Indian investors are increasingly adopting a blended strategy. This approach mirrors the traditional bullion wisdom followed by legacy market players: gold as the anchor, silver as the accelerator.
Preparing Portfolios for 2026
As December draws to a close, market outlooks published by ET Now and Bloomberg Quint suggest continued global support for precious metals into early 2026, albeit with heightened volatility. For Indian investors, this reinforces the importance of proportionate allocation rather than concentrated bets.
At Shree Ambica Touch, the emphasis remains on informed accumulation, guided by market fundamentals rather than short-term sentiment, a principle that has remained unchanged since 1973.









